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Thinking big in themorforming

机译:在变形中大胆思考

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摘要

The underlying market trend driving this new growth opportunity is increased consumer demand for personalization and improved aesthetics.OEMs in key markets such as automotive or recreational vehicles are responding by shifting from high-volume "universal" product platforms to niche models customized for individual tastes.In doing so,OEMs have become increasingly partial to polypropylene for large parts because of its cost/performance characteristics relative to metal and fiberglass.Until recently,this spelled opportunity for injection molders and the end of the story for thermoformers.
机译:推动这一新增长机会的潜在市场趋势是消费者对个性化需求的增长和美学的提高。汽车或休闲车等主要市场中的OEM通过从大批量“通用”产品平台转向针对个性化定制的利基模型来做出回应。在这种情况下,由于相对于金属和玻璃纤维而言,它的成本/性能特征,OEM在大型零件上越来越偏向聚丙烯。直到最近,这对于注塑成型商来说是一个良机,而对于热成型商而言,这是故事的终结。

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