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Too cool for fast fashion

机译:快速时尚太酷了

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Manchester-based clothing brand Boda Skins has launched a circular idea that involves taking back old leather jackets from customers for repair and resale. Material from any jacket beyond repair will go towards making multi-purpose bags. It will then use these bags as packaging for sending out new jackets; this is part of a wider zero-waste packaging strategy.. Boda Skins is the brainchild of designer and chief executive, Nathan Alexander, who has never hidden his deep dislike of fast fashion. His belief is that people should have fewer, better clothes in their wardrobes. In this context, he describes leather jackets as "a brilliant piece of fashion to own". They are sustainable items, can be worn with anything and are easy to care for, he says, adding that they are "the epitome of cool". His brand is focused on offering clothes that will stand the test of time, garments that people will forge a lasting relationship with, fall in love with and "wear to death".
机译:曼彻斯特的服装品牌Boda Skins推出了一个循环的想法,涉及从客户那里收回旧皮夹克进行维修和转售。 除了修理的任何夹克的材料将朝向制造多功能袋。 然后它将使用这些袋子作为发出新夹克的包装; 这是更广泛的零废物包装策略的一部分.Boda Skins是设计师和首席执行官的Brainchild,Nathan Alexander,从未隐藏过快速时尚的深刻不喜欢。 他的信念是人们应该在衣柜里有更少,更好的衣服。 在这种情况下,他将皮夹克描述为“闪亮的时尚之所”。 他们是可持续的物品,可以用任何东西磨损,很容易照顾,他说,并补充说,他们是“酷的缩影”。 他的品牌专注于提供会铺设时间的衣服,人们将迎接与,爱上和“磨损”持久关系的服装。

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    《World Leather》 |2021年第6期|55-56|共2页
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