NEW SAGA FOR UNITED KINGDOM CRUISE FLEET

摘要

The company's core target market is affluent British travellers of the so-called Baby Boomer generation, although the highly individual design and itineraries are intended to foster wider appeal. The vessel size and accommodation for approximately 1,000 passengers is modest by current industry standards, albeit bigger than Saga's existing ships, creating a Larger platform for more dining, entertainment and recreational options. One of the most significant aspects of the project is the extent and effect of energy-efficiency measures incorporated. Although engaged in the business since 1997, the premium-brand company has until now progressively and successfully developed its fleet through secondhand purchases. It was only in 2015 that Saga Cruises implemented a new construction project for the first time, ordering the Spirit of Discovery and a sistership, to be delivered next year as the Spirit of Adventure, from Meyer Werft.