The usual product and company presentations by exhibitors took place in the Expo Area, with a complimentary conference line-up covering the social megatrends of sustainability, health, digitalisation and creativity. "Even as a digital event due to the current situation, ISPO Munich has lived up to its role as a leading platform and source of inspiration for the entire sports and outdoor industry," summed up Klaus Dittrich, CEO of Messe Muenchen. "Especially now, it is more important than ever to take a united front as we tackle social challenges. The guiding principle 'Sport is stronger' unites our industry. We have seen this impressively over the past few days."
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