Craft Beer Outperforms

摘要

The US craft beer segment continues to excite, with sales rising 15% andnvolumes increasing 13% in H113, according to the Brewers Association.nThe recent results are just another example of the dynamic growthnthis small segment has witnessed in recent years in comparison withnmainstream brands. Indeed, craft beer's performance is in stark contrastnto the 2% dip in total beer sales in the US during the period. The figuresnconfirm our optimistic view for the craft beer segment, which representedn6.5% of total US beer volumes in 2012.