机译:金字塔基础上的消费者行为变化:弥合利润与社会责任战略之间的差距
Strategy and Entrepreneurship, Kenan-Flagler Business School, University of North Carolina at Chapel Hill, Chapel Hill, North Carolina, U.S.A.,Kenan-Flagler Business School, CB 3490 McColl Building, Chapel Hill, NC 27599, U.S.A.;
Supply Chain and Operations Management, Carlson School of Management, University of Minnesota, Minneapolis, Minnesota, U.S.A.;
Marketing, Kenan-Flagler Business School, University of North Carolina at Chapel Hill, Chapel Hill, North Carolina, U.S.A.;
pricing strategy; base of the pyramid; emerging economy; philanthropy; corporate social responsibility;
机译:基于消费者反应的中国食品企业社会责任行为评价研究
机译:减少韩国消费者钠摄入量的行为改变阶段:基于社会认知理论的特征比较
机译:社交媒体中基于消费者行为的多时期最优容量策略
机译:消费者对企业社会责任的感知与支持行为研究
机译:基于消费者的战略和组织前线:社会诱导的相互作用和大气法对消费者行为的作用
机译:减少韩国消费者钠摄入的行为改变阶段:基于社会认知理论的特征比较
机译:基于消费者反应的中国食品公司社会责任行为评价研究