We have become accustomed to seeing digital-signage screens everywhere. Whether we're at our local bank, grocery store, dentist's office or anywhere in between, we expect to see a screen that will provide us with relevant information so we can make decisions in that space. Those screens have become the first impression that businesses give us about the products and services they offer, and what they consider important for their audience to know. In the context of retail, that sign might be the difference between a customer walking into the store or walking right by. In banking, it might be the difference between inquiring about a loan product and continuing down the street.
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