Kirin broadens tea offering

摘要

Iced teas are only one of many beverage categories in the Kirin portfolio, both on the Japanese domestic market and throughout Asia-Pacific where the beverage giant has been expanding steadily over the past 20 years. But, having achieved strong consumer acceptance of its several long-established core ice tea offerings - including through the vending machines which are so much part of the Japanese urban landscape - Kirin has built further on this platform by developing a variety of specialist ranges, some of which are new or have been added to recently.