Strange bedfellows in the personal computer industry: technology alliances between IBM and Apple

摘要

Until recently, technological development in the personal computer industry could be characterized by the competition between two basic designs. The current dominant design in this industry is associate with the IBM and Microsoft personal computing architecture. The other version of personal computing originated in the Macintosh computer from Apple computer company. In recent years, we also see an increasing number of alliances between IBM and Apple.