Convenience Meals and Processed Meat

摘要

As the recession continued through 2010, and consumer confidence remained low, shoppers curtailed discretionary spending of all kinds, including eating out at restaurants as often as they would have liked. And, while consumers spent a good deal of time in the kitchen in 2010, as they did in 2009, it may come as a surprise that the $7.1 billion convenience meals market did not reap much of the benefit. Indeed, several factors contributed to lackluster performance in the sector, and Mintel expects that an improving economy will not help matters.