Vegan brand emphasizes healthy ingredients

摘要

Nate's Meatless of South San Francisco has updated the packaging for its meatless meatballs with clean, modern graphics and an icon that emphasizes the product's non-GMO status. The redesign encompasses three varieties-Classic Flavor, Savory Mushroom, and Zesty Italian-and includes higher-quality graphics and color coding to differentiate products. "At Nate's, we decided to make a change in our packaging to highlight our non-GMO efforts by including a non-GMO label," explains Nate's Marketing Manager Raghupreet Singh. "Our recent nutritional improvement guarantees the products are free of genetically altered ingredients. The packaging will also help our customers effortlessly recognize our products as a leader in the healthy-eating movement." Nate's Meatless Meatballs are packaged in 10.5-oz flexible pouches constructed of a 2.5-mil low-density polyethylene/linear LDPE/ethyl vinyl alcohol film blend, selected to prevent the frozen product from sweating. The pouch features a reclose feature at the top of the bag to ensure maximum freshness and optimum quality.