Everybody's a Critic: Business Watchdogs Online

摘要

Most of us need advice at one time or another about the quality of business services or products—regardless of the information resources we have on hand or the number of social networks in which we participate. In an in-formation overloaded world, where everyone with an opinion can create a Web site or a blog to voice it, it's a chore to find qualified and balanced sources to rely on. As information professionals, most of us will look for one or more sources that we have already used. We'll look for reviews or evaluations of the product or service we are considering as well as information about its manufacture or regulation.