ExxonMobil bonus nudges sites to upgrade pumps

摘要

In a Black Friday-like promotion, ExxonMobilrnhas set up a special $2,000 bonus on new Gilbarcornfuel dispensers, but the incentive is only available onrnthe first 2,000 dispensers ordered.rnThe $2K incentive is in addition to special pricesrnon pumps ordered with a package of options thatrnrepresent 15%-18% discounts off fully configuredrnMSRP. Those prices go up $500 per dispenser afterrnthe first 2,000 dispensers are ordered, according tornliterature sent to branded wholesalers.