...
首页> 外文期刊>Oil express >Marathon to kill branded cards
【24h】

Marathon to kill branded cards

机译:马拉松杀死品牌卡

获取原文
获取原文并翻译 | 示例

摘要

Marathon Petroleum Corp. will discontinue the Marathon Visa and Marathon Proprietary Credit Card programs effective Feb. 1, 2019, the major told its jobbers and dealers in a letter. As first reported by Oil Express, Marathon said it will channel its resources toward growing its new loyalty offering, MakeItCount, in which it has partnered with Southwest Airlines, La Quinta and the Arbor Day Foundation. MakeItCount allows loyalty club members to save on fuel, hotels, and airfare, as well as to invest in the environment. Jobbers and credit card experts say proprietary gas cards’ share of transactions at the pump is declining and currently is in the single-digit percent range. Tom Randolph, a credit card consultant and former executive with ExxonMobil, said that in 2012 proprietary fuel credit cards accounted for about 5.26% of the total credit card volume. Depending on brand, it is now less than that, he said.
机译:少校在一封信中告诉其工作人员和经销商,马拉松石油公司将从2019年2月1日起终止马拉松签证和马拉松专有信用卡计划。据《石油快报》最初报道,马拉松表示将通过其资源来发展其新的忠诚度产品MakeItCount,并与西南航空,拉昆塔和Arbor Day Foundation合作。 MakeItCount允许忠诚度俱乐部会员节省燃油,酒店和机票,以及在环境方面进行投资。乔布斯和信用卡专家说,专用加油卡在加油站的交易份额正在下降,目前在个位数百分比范围内。埃克森美孚公司的信用卡顾问和前高管汤姆·兰道夫说,2012年专有燃料信用卡约占信用卡总交易量的5.26%。他说,根据品牌的不同,现在要少于这个了。

著录项

  • 来源
    《Oil express 》 |2018年第46期| 1-3| 共3页
  • 作者

    Donna Harris;

  • 作者单位
  • 收录信息
  • 原文格式 PDF
  • 正文语种 eng
  • 中图分类
  • 关键词

相似文献

  • 外文文献
  • 中文文献
  • 专利
获取原文

客服邮箱:kefu@zhangqiaokeyan.com

京公网安备:11010802029741号 ICP备案号:京ICP备15016152号-6 六维联合信息科技 (北京) 有限公司©版权所有
  • 客服微信

  • 服务号