Moving beyond TEA AND COFFEE

摘要

US reality show Shark Tank investor Barbara Corcoran once said: "Finding opportunity is a matter of believing it's there." We have heard for years that the office breakroom houses plenty of potential for additional sales and growth, but many independent dealers have stopped focusing on this category after winning the coffee and tea business. This lack of additional discovery is a missed opportunity and all dealers need to understand that there is more and that it is in their best interest to uncover these prospects.