WHEN IT COMES TO social media impact, President Donald Trump was the undisputed king of the world. At his peak, Trump's accounts had more than 88.8 million followers on Twitter and 32.8 million likes on Facebook-combined, more than any other world leader in office-and he knew how to use them. Six months ago, in the aftermath of the Capitol Riot on January 6 that Trump stood accused of stoking, both platforms put an end to his dominance, banning his main accounts for inciting violence. Twitter's ban is permanent; Facebook's will lift in 2023. Since then, Trump supporters have scrambled to keep their leader at the center of the social conversation in his absence, sharing every breathless statement from Mar-a-Lago as he gears up for a possible 2024 presidential run. Some have also jostled to claim the throne of TrumpWorld's top influenc-er-a prize worth winning for those who covet power or who cherish the highest of political ambitions.
展开▼