Councils 'miss' vital social network role

摘要

Two-thirds of councils are still not using social networking sites to encourage young people to get involved in community projects. Of 46 councils surveyed by the Children's Services Network, 65% agreed social networking sites had a vital role to play in encouraging civic participation, but just 33% of councils were using online networking tools to encourage youth participation. Of those 33%, 40% were using the site Facebook in a bid to get young people on side, when Bebo was by far the most popular site for eight to 17-year-olds. The survey concluded: 'Our results suggest that local authorities are more inclined to use sites that they themselves are personally familiar with, even though these sites may not be the most popular with their target audience.' The findings were debated at an event hosted by the network and the LGiU called Social networking sites and youth participation. Chief executive of the LGiU, Andy Sawford, said: 'Councils have a policy commitment to engage with young people. They must be engaged in the whole sweep of public service provision. Staff need the training and skills to make this a reality.'