The best and most profitable suppliers to the finishing industry are those that provide current information and new technology to their customers. I worked for Udylite and Enthone back in the Middle Ages, (it just seems that way). My background: I was a graduate chemical engineer, with experience in aerospace/missile process engineering. But I was employed in technical service, and it must be told that part of my job was to help sell my company's products and ensure they would stay sold by making certain they worked as promised. Yes, there were salespeople who considered entertaining and telling jokes as their most important sales features. Truth is, they didn't last long and didn't make as much money as the ones who consistently provided valuable information to their customers.
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