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首页> 外文期刊>Journal of consumer research >Cultivating Optimism: How to Frame Your Future during a Health Challenge
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Cultivating Optimism: How to Frame Your Future during a Health Challenge

机译:培养乐观情绪:如何在健康挑战中构筑未来

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摘要

Research shows that optimism can positively impact health, but when and why people feel optimistic when confronting health challenges is less clear. Findings from six studies show that the frames people adopt when thinking about health challenges influence their optimism about overcoming those challenges, and that their culture moderates this effect. In cultures where the independent self is highly accessible, individuals adopting an initiator frame (how will I act, regardless of the situations I encounter?) were more optimistic than those adopting a responder frame (how will I react to the situations I encounter?); the converse occurred for individuals from cultures where the interdependent self is highly accessible. Moreover, mediation and moderation evidence revealed that this interactive effect of culture and frame on optimism was driven by people's ability to easily imagine the recovery process. These effects held for distinct health challenges (cancer, diabetes, flood-related illness, traumatic injury) and across single-country and cross-country samples, and they impacted positive health outcomes and decisions ranging from anticipated energy, physical endurance, and willingness to take on more challenging physical therapy to intentions to get vaccinated, stick to a doctor-recommended diet, and undertake a physically strenuous vacation.
机译:研究表明,乐观情绪可以对健康产生积极影响,但是人们在面对健康挑战时何时以及为什么感到乐观尚不清楚。六项研究的结果表明,人们在思考健康挑战时采用的框架会影响他们克服挑战的乐观态度,并且他们的文化会缓和这种影响。在高度独立的自我的文化中,采用发起者框架的人(无论遇到什么情况,我将如何行动?)比采用响应者框架的人(我将如何应对遇到的情况)更为乐观。 ;相反的情况发生在高度依赖相互依存的文化中的个人。此外,调解和节制的证据表明,文化和框架对乐观的这种互动影响是由人们容易想象恢复过程的能力所驱动的。这些影响在单个国家和跨国样本中对不同的健康挑战(癌症,糖尿病,洪水相关疾病,创伤性伤害)均具有影响,并且影响了积极的健康结果和从预期的精力,身体耐力和意愿到健康的决定。对有接种疫苗的意图进行更具挑战性的物理治疗,坚持医生推荐的饮食习惯,并进行身体紧张的假期。

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