Forget 'Good' or 'Better'... Be the Best

摘要

When the Fluid Power Distributors Assn. meets in Lake Buena Vista, Fla., this month, every seminar, speaker and workshop will attempt to arm distributors with tools for differentiation: How to become indispensable to your customers and suppliers. That quandary is not unique to fluid power/motion control distributors, of course. Every industry faces the same problem. In the case of fluid power, one positive aspect in recent years has been the technical product explosion, which keeps customers hungry for better ways to automate systems and speed products along assembly lines and out to customers. Still, FP distributors need to differentiate themselves as aggressively as anyone. Customers have many choices in electromechanical, pneumatic and hydraulic systems, as well as choices in individual products used to build systems.