Starwood Launches Hotstarts Training In Asia

摘要

In conjunction with the company's aggressive expansion plans in the region, Starwood Hotels & Resorts has developed the HotStarts training program for new sales and marketing associates in Asia. Set up as a twice-a-year conference of sorts, the first session, held in Shanghai in July, was attended by more than 100 delegates from 10 countries in the region. Through classroom-based, hands-on training, HotStarts focuses on delivering Starwood's strategy and objectives in the region, teaching new associates about alignment and how to leverage Starwood resources, tools and systems to drive and maximize market share.