Grabbing a drink at the hotel bar has become a bit more complicated in recent years - and for good reason. Now more than ever, guests are expecting customized, experiential adventures when ordering a beverage, whether it's a craft beer from a nearby brewery, a cocktail made from local ingredients or coffee from a specialty roaster. As a result, hotels around the world are continuously developing unique programs that provide a "wow" factor to a wide range of travelers.
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