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A model of RESILIENCE

机译:弹性模型

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摘要

A home away from home. This is what guests have come to expect when they book at an extended stay hotel, whether for a week, a month, 6 months, or more. This year, more than ever, the mid-priced extended stay hotel segment is providing a haven for essential business travelers, students, frontline healthcare workers, government and military personnel, and families needing housing solutions during transitional life moments. In fact, one such company - Extended Stay America -is the only major hotel brand to remain 100% open since the beginning of the pandemic, hosting upwards of 70,000 guests each night on average. While the industry average for hotel occupancy lands around 45%, Extended Stay America is operating at an impressive 73% occupancy rate this year-to-date, indicating a business model poised to weather turbulent times, with the ability to meet the evolving needs of guests seeking flexibility along with comfort and care.
机译:远离家乡的家。这是客人在长住宿酒店预计的客人可以预期,无论是一周,一个月,6个月,或更多。今年,比以往为止,中期优惠的长期住宿酒店部门为您提供基本商务旅客,学生,前线医疗工作者,政府和军事人员的避风港,以及在过渡生活时刻需要住房解决方案的家庭。事实上,自大流行开始以来唯一一家大型酒店品牌的唯一一个主要的酒店品牌 - 每天晚上举办70,000位客人,才能持续100%。虽然酒店入住的行业平均值约为45%,但扩展住宿在今年到目前为止的令人印象深刻的73%的入住率,表明商业模式达到了天气动荡的时间,具有满足不断变化的需求的能力享受灵活性以及舒适和照顾的客人。

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    《Hotels》 |2020年第8期|22-22|共1页
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