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STUDY FINDS THE WEALTHY HAVE UPPED THEIR PURCHASES

机译:研究发现富人购买了他们的商品

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There are early signs of recovery, at least in the luxury home furnishings market, according to the latest survey by Stevens, Pa.-based Unity Marketing. "Since the beginning of 2009, this segment has been spurred to spend more money on their homes," comments Pam Danzinger, president. "Whether drawn to shop by retailer promotions and sales or the need to spruce up their living spaces after spending more time at home because of the recession, affluent shoppers increased expenditures on luxuries for their dwellings in the first quarter. While they spent more on decor, they spent less on experiences like dining out," she says.
机译:总部位于宾夕法尼亚州史蒂文斯的Unity Marketing进行的最新调查显示,至少在豪华家居装饰市场中,有复苏的早期迹象。总裁Pam Danzinger表示:“自2009年初以来,一直鼓励该细分市场在自己的房屋上花费更多的钱。” “无论是受到零售商促销和销售的吸引,还是由于经济衰退而在家里花更多时间后需要改善生活空间,富裕的购物者都在第一季度增加了用于住宅的奢侈品支出。尽管他们在装饰上花了更多钱,他们减少了在外出就餐等方面的花费,”她说。

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    《Home lighting & accessories》 |2009年第7期|24|共1页
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