Commission calls for crackdown on Fiat ad with fake ecolabel

摘要

The head of the EU Ecolabel Team at the European Commission, Ben Caspar, has called for a crackdown on an advertisement for Fiat cars that uses a symbol that could be mistaken for the ecolabel.rnCaspar said he had seen the ad on a billboard in Brussels and that it has a flower label in a box. "Everyone else would think they've been awarded the ecolabel for their cars," the DG Environment official told a 23 September best marketing practices workshop for those involved in ecolabelling at national and EU level.