FOR THE PEOPLE

摘要

The bottom line for sustainability is all about people; why else are we doing all this stuff? In the end, taking a Gaian perspective, the planet will carry on quite nicely without us, thank you, if we are not able to act swiftly enough to sustain the conditions that preserve human life: that we have enough food to eat, that we have sufficient quality of air to breathe and water to drink, enough money to support our families, enough fulfilment in our daily lives, so that we may learn and grow. And for business it is all about people, too; without sufficient customers that can afford our various goods and services, delivered by well trained, motivated, sufficiently rewarded employees, we are no longer profitable. We no longer exist.