Convergence of computers and communications is making a corporate strategy out of the company's "C&C"slogan. In 1977, looking to the future, Koji Kobyashi, then president of NEC Corp., launched a new corporate strategy which he labeled C&C—Computers and Communications. For most of the time since, however, C&C has been more a company slogan than a strategy. Although the digital switching systems NEC built for telephone companies were really computers, C&C meant only that the company had a computer business and a communications business. Now, technology has finally turned the slogan into a single strategy.
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