Assessing the media visibility of China’s President Xi Jinping’s first 3-year governance in The New York Times:

摘要

This study assessed the media visibility, a composite measure of attention and prominence, of China’s President Xi Jinping’s first 3-year governance in The New York Times. The assessment was based on the content analysis of 317 news articles focusing on Chinese President. Qualitative content analysis was used to identify three major frames, 12 mid-level frames, and 18 sub-frames. Quantitative content analysis was used to measure the attention, prominence, and the combination of these two parameters of these frames. The findings showed that The New York Times employed multiple frames to report Chinese President, and the two frames with the highest media visibility are (Domestic) Campaigns and Strategies and China-United States (relations), rather than Human Rights.