With the advent of the Big Data era, information and data are growing in spurts, fueling the deep application of information technology in all levels of society. It is especially important to use data mining technology to study the industry trends behind the data and to explore the information value contained in the massive data. As teaching and learning in higher education continue to advance, student academic and administrative data are growing at a rapid pace. In this paper, we make full use of student academic data and campus behavior data to analyze the data inherent patterns and correlations and use these patterns rationally to provide guidance for teaching activities and teaching management, thus further improving the quality of teaching management. The establishment of a data-mining-technology-based college repetition warning system can help student management departments to strengthen supervision, provide timely warning information for college teaching management as well as leaders and counselors’ decision-making, and thus provide early help to students with repetition warnings. In this paper, we use the global search advantage of genetic algorithm to build a GABP hybrid prediction model to solve the local minimum problem of BP neural network algorithm. The data validation results show that Recall reaches 95% and F1 result is about 86%, and the accuracy of the algorithm prediction results is improved significantly. It can provide a solid data support basis for college administrators to predict retention. Finally, the problems in the application of the retention prediction model are analyzed and corresponding suggestions are given.
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