Research on the Influence of the Change of Consumption Concept on the Development of Digital Products in the Post Epidemic Era

摘要

The outbreak of the COVID-19 epidemic has caused a huge impact on the global economy. Great changes have taken place in people’s consumption patterns. In order to explore the changes of people’s consumption concept in the post epidemic era, and the impact of these changes on digital products, this paper analyzes the changes of consumption concept from different life scenes such as life, work, learning, entertainment. Then, the article summarizes the development trend of digital products in the post epidemic era. Finally, the key points of future digital product design are put forward.