Discuss the Similarities and Differences of Amazon and Alibaba with Respect to Cross-border E-commerce

摘要

The purpose of this paper is to discuss the similarities and differences between Amazon and Alipay in their cross-border e-commerce. Nowadays, cross-border trade has become more and more frequently with the development of society and technological progress. Cross-border trade has been put on the top agenda by businesses when they set up their long-term plans in the contemporary business environment. At the same time, e-commerce has become a popular business model in the world with the maturity of information technology. The combination of these two, cross-border e-commerce, has become one of the most prominent industries in the world. This paper adopts the case study approach and chose the industry giants: Amazon and Alibaba as the case study objectives. These two giants are both attach importance to the cross-border trade to expand their market. This paper will discuss the similarities and differences in cross-border e-commerce between Amazon and Alibaba. Amazon and Alibaba both have their own shopping platform for global customers and the reason for Alibaba and Amazon choose their target market is similar. However, Amazon and Alibaba have differences in their market strategies, delivery methods and payment system. Among them, the political and economic both the main factors cause they have these differences. This essay will attempt to explain the differences and similarities between Amazon and Alibaba to help readers have cleaned understand about the cross-border e-commerce in the modern business environment.