Examining the Role of Usability, Compatibility and Social Influence in Mobile Banking Adoption in Indonesia

摘要

Adaptation to the internet and advances in mobile technology has become key to the survival of industries, including the banking industry. One of the latest electronic banking channels is mobile banking. While mobile banking offers various advantages, many banks in Indonesia are facing the problem of low adoption. This paper reports on the findings of our research project, which examines mobile banking adoption behavior in Indonesia from an interaction perspective. Specifically, the paper examines the role of usability, compatibility and social influence in explaining people’s intention to continue using mobile banking in Indonesia. Using an interaction perspective framework, a research model is proposed. Ten hypotheses are suggested, examining six constructs: satisfaction, perceived usefulness, perceived ease of use, perceived learnability, compatibility and social influence. From a theoretical perspective, this paper is the first to combine usability, compatibility and social influence in a mobile banking adoption study. Data from 319 valid respondents were used to test the proposed model using partial least squares structural equation modeling. The results show that all the hypotheses are supported, and it was found that people’s intention to continue using mobile banking is significantly affected by satisfaction, compatibility, perceived usefulness, perceived learnability and social influence.