Research on the Current Situation and Strategy of E-commerce Development of Chinese Medicinal Materials in Gansu Province

摘要

At present, there are some problems in e-commerce of Chinese medicinal materials in Gansu Province, such as insufficient awareness of the development of business entities, loss of regional brand advantages, great differences in the quality of Chinese medicinal material commodities, and empty trading platform. This paper proposes to strengthen the brand building, establish a unified standard, pay attention to personnel training, speed up the construction of network platform and the Chinese medicine logistics system.