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Support for a point-of-sale cigarette display ban among smokers: findings from the international tobacco control (ITC) Netherlands survey

机译:支持在吸烟者中禁止销售点香烟展示:荷兰国际烟草控制(ITC)调查的结果

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Displaying tobacco products at point-of-sale (PoS) has become an important marketing strategy for the tobacco industry. This study was designed to (1) examine how support for a PoS cigarette display ban changed among Dutch smokers between 2010 and 2015 and (2) identify the variables that predict support among smokers for a PoS cigarette display ban. Longitudinal data from six annual survey waves (2010-2015) from the International Tobacco Control (ITC) Netherlands Survey were analyzed. The sample consisted of between 1279 and 1800 smokers per year. Smokers were asked whether they supported a complete ban on displays of cigarettes inside shops and stores. Support for a PoS cigarette display ban increased from 28.9% in 2010 to 42.5% in 2015 (OR?=?1.40, p?
机译:在销售点(PoS)展示烟草产品已成为烟草业的重要营销策略。这项研究旨在(1)研究2010年至2015年间荷兰吸烟者对PoS香烟展示禁令的支持变化,以及(2)确定预测吸烟者对PoS香烟展示禁令的支持的变量。分析了来自国际烟草控制组织(ITC)荷兰调查的六个年度调查浪潮(2010-2015)的纵向数据。样本每年包括1279至1800名吸烟者。烟民被问及是否支持全面禁止在商店和商店内陈列香烟。支持PoS香烟展示禁令的支持率从2010年的28.9%增加到2015年的42.5%(OR≤1.40,p≤0.001)。多元logistic回归分析显示,在对吸烟健康风险有更多了解(OR?=?3.97,p?<?0.001)并认为与吸烟有关的健康风险的吸烟者中,更可能支持PoS显示禁止吸烟。严重(OR = 1.39,P <0.001),对戒烟持更积极的态度(OR = 1.44,P = 0.006),社会戒烟规范性较强(OR = = ≥1.29,p≥0.035),具有较高的戒烟自我效能(OR≥1.31,p≥0.001),并且有更强的戒烟意愿(OR≥1.23,p≥3。 0.006)。本文表明,多年来荷兰吸烟者对PoS展示禁止吸烟的支持有所增加。为了进一步增加支持,可能需要开展有关吸烟危险的教育运动以及鼓励戒烟的运动。

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