Product Development on Goulash Sided by Parsley-Potatoes and Almond-Broccoli

摘要

The team consisting of Mohammad Habibur Rahman, Nasim Marzban, Saiful Hasan, Caroline Nandwa, and Theresa Schmidl developed a traditional German Goulash half pork and half beef sided by parsley-potatoes and almond-broccoli. In the first stage of the project, product ideas were identified and product concept was developed. In three laboratory sessions, a prototype for the Goulash was created focusing on the needs of Geman seniors, >80 years, showing an early onset of dementia. Based on this prototype, the report was written considering important aspects to launch a product in a catering service in future: Product characteristics, marketing design specifications, product design specifications, quality and regulatory aspects. For this module, the project ended in the phase of the prototype. The aim to provide a lunch for German seniors could be fulfilled as a successful prototype was developed. It is expected to be accepted by the German seniors as it reflects German traditions and seniors’ childhood memories.