Investigating the Effect of Salespersons' Communication Behaviors and Organizational Justice on Customer Loyalty (Case Study: Home Appliances Industry of Isfahan Province)

摘要

The emergence of the Safavie was in 907AH and coronation of Shah Abbas I was in 989 AH in Herat.The relative tolerance views of Shah Abbas I was a reaction to rigid policies of Shah Tahmasb and harsh policies of Shah Ismail II. People with different religions had considerable freedom during his reign. He moved Armenians from Azerbaijan Julfa to Isfahan and built the New Julfa, and he was very kind to them. Zoroastrians of Yazd, like other religious minorities, had a far better situationin terms of social and cultural situationin comparison with other sections of the Safavie era. In this research we try to address the situation of minorities such as Armenians and Zoroastrians in Iran during Shah Abbas reign by using references and resources.