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Determinants of user acceptance of internet banking: An empirical study

机译:网上银行用户接受度的决定因素:一项实证研究

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The boom of Internet usage and the significant funding dynamism in electronic banking have attracted the attention of researchers towards Internet banking. In the past, the traditional focus of Internet banking research has been on technological development, but it is now switching to user-focused research. This paper presents an empirical investigation to determine determinants of user acceptance of internet banking. The proposed study uses Decision-Making Trial and Evaluation Laboratory (DEMATEL) technique to measure the relationships between different factors in a case study of Iranian firm. The results indicate that trust is the most important factor for development of internet banking.
机译:互联网使用的迅猛发展和电子银行业务中巨大的资金活力吸引了研究人员对互联网银行的关注。过去,互联网银行研究的传统重点一直放在技术发展上,但现在正转向以用户为中心的研究。本文提出了一项实证研究,以确定用户接受网上银行的决定因素。拟议的研究使用决策审判和评估实验室(DEMATEL)技术来测量伊朗公司的案例研究中不同因素之间的关系。结果表明,信任是发展网上银行的最重要因素。

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