Objective – To determine reasons authors choose to publish in open access (OA) education journals, which provides readers with unrestricted free online access to published articles, and investigate ways in which publishing practices in the discipline of education affects authors’ willingness to publish in these journals. Design – Web-based survey questionnaire. Setting – The survey was conducted over the Internet through email invitations. Subjects – A total of 309 authors who published in OA journals in education participated in this survey for a response rate of 27.9%. Methods – Researchers surveyed authors who published in selected education journals from 2007 to 2008. The journal titles where generated from the Directory of Open Access Journals (DOAJ). All chosen journals were peer-reviewed and published either original research or overviews of research results. In addition, all were in English and published in the United States. A total of 1,107 authors were invited to participate via email. The survey was delivered through commercial online survey tool SurveyMonkey and consisted of multiple choice and open-ended questions. It was open from early March to April 16, 2009. Main Results – The survey had a response rate of 27.9%. The majority of participants were tenured faculty (42.0%), tenure-track faculty (25.9%), and non-tenure track faculty (12.1%). The rest of participants (20%) consisted of adjunct instructors, graduate students, administrators, and individuals working in non-academic institutions such as government agencies. Most authors surveyed have published between 10 and 20 articles (20.6%), or over 20 articles (30.4%) in print and electronic journals (e-journals). The majority of authors also reported that one (23.3%) or between 2 to 5 (54%) of their articles was published in OA format. When choosing a journal for publications, authors surveyed ranked peer-review to be the most important determinant. Other important determinants included “good match” (ranked second most important) for authors’ manuscripts and reputation of the journal (third) and editorial board (fourth). Citation impact, such as the ISI impact factor (eighth), and copyright retention (tenth) were ranked as some of the least important factors. Researcher also noted a “surprisingly low” (p. 124) correlation between authors’ interest in copyright retention and practices of self-archiving. Thirty-seven percent of authors surveyed reported self-archiving at least one of their publications, but just over 35% of the same group considered copyright retention a determinant when choosing journals for publication. Overall, only 22% of the authors surveyed deemed e-journals to be “less desirable” than print journals. The majority of both tenured faculty (77.4%) and tenure-track faculty (72%) surveyed found e-journals “acceptable” or difference between print and electronic journal format “not an issue.” Only 16.8% of authors surveyed had published in journals that required author fees. Moreover, over 56% of authors indicated they would not publish in journals requiring such fees. Most authors reported they were either very aware (45.1%) or somewhat aware (38.9%) of the concept of OA publishing. However, their perceptions of OA publishing varied: ? 47.7% believed OA journals have faster publication times, while 33.6% disagreed and 18.5% offered no opinion. ? 57.3% of authors believed OA journals have larger readerships. However, when asked whether OA articles would be cited more frequently than others, only one third of authors agreed, while one third disagreed and one third offered no opinion. ? Just under half of the authors (49.4%) thought OA journals are not less prestigious than subscription based journals, while 18.8% had no opinion. Lastly, it should be noted that only 7.1% of authors credited their institution’s library for making them aware of the OA publishing concept. Most credited their colleagues (42.1%), Google searches for publishing opportunities (40.4%), and professional societies (29.3%) for raising their awareness of OA. Moreover, based on voluntary general comments left at end of the survey, researchers observed that some authors viewed the terms open access and electronic “synonymously” and thought of OA publishing only as a “format change” (p.125). Conclusion – The study revealed some discipline-based differences in authors’ attitudes toward scholarly publishing and the concept of OA. The majority of authors publishing in education viewed author fees, a common OA publishing practice in life and medical sciences, as undesirable. On the other hand, citation impact, a major determinant for life and medical sciences publishing, was only a minor factor for authors in education. These findings provide useful insights for future research on discipline-based publication differences. The findings also indicated peer review is the primary determinant for authors publishing in education. Moreover, while the majority of authors
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