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首页> 外文期刊>International Journal of Information and Communication Technology Research >Adoption and Acceptance of M-Banking System in Kingdom of Bahrain
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Adoption and Acceptance of M-Banking System in Kingdom of Bahrain

机译:巴林王国采用和接受移动银行系统

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This research work is oriented to measure the acceptance of mobile banking as a tool in Kingdom of Bahrain. Mobile banking is a rapidly growing method of banking that utilizes mobile devices to deliver banking services to clients. A self-administered questionnaire was used to gather the data. The study explains the important factors that influence acceptance of mobile banking among bank clients. The population of the survey was limited to 2 banks clients only, in particular "Ithmar Bank and National Bank of Bahrain"; this population was chosen because these are among few banks applied m-banking in Kingdom of Bahrain. Out of 400 clients contacted, response rate was high at approximately 90%. The study investigated the impact of a number of factors on clients' attitudes towards acceptance of m-banking in Kingdom of Bahrain, the client's perspective of future of m-banking, and the overall attitudes towards m-banking. The results show that some of the independent m-banking metrics affect clients' attitudes towards m-banking, like mobile usage in financial sector and wireless technology. While some other metrics found to have significant effect on client's attitudes, like: bank commitments, behavioral intentions and extrinsic influence. Also, the study exposes that clients generally have positive attitudes towards m-banking to bank from anywhere and 24 hours seven days a week.
机译:这项研究工作旨在衡量移动银行作为巴林王国工具的接受程度。移动银行业务是一种快速增长的银行业务方法,它利用移动设备为客户提供银行业务。使用自行管理的调查表收集数据。该研究解释了影响银行客户接受移动银行业务的重要因素。调查的人口仅限于两家银行客户,特别是“ Ithmar银行和巴林国家银行”;之所以选择这个人口,是因为这是巴林王国少数使用m-banking的银行之一。在接触的400位客户中,响应率很高,约为90%。该研究调查了许多因素对客户对巴林王国接受移动银行的态度,客户对移动银行未来的看法以及对移动银行总体态度的影响。结果表明,一些独立的移动银行指标会影响客户对移动银行的态度,例如金融领域的移动使用和无线技术。虽然发现其他一些指标对客户的态度有重要影响,例如:银行承诺,行为意图和外部影响。此外,该研究还表明,客户通常每周7天每天24小时在任何地方都对移动银行持积极态度。

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