The time to accelerate

摘要

The issue facing the fast moving consumer goods market is that it is moving so fast. As larger companies work to try and gain a toehold in new markets, smaller producers are popping up with good ideas, but perhaps not the know-how or the depth of investment to gain leverage. Thus, accelerator programmes have been launched globally over the past few years by several well-known companies, ranging from Dairy Farmers of America to Chobani to Nestle, offering a variety of services to the smaller company.