CRM for SMBS

摘要

Small-midsized businesses (SMBs) may need to maintain or regain their differentiating customization and responsiveness edge, now that larger firms are using CRM to provide personalization and tailored offerings, along with lower prices, to draw and keep customers. In response suppliers are offering more CRM solutions designed for SMBs. Entelliums Rave+ meets the needs of the smallest enterprises that have up to 20 employees with integrated account, contact, and prospect management. Rave Complete, targeted at 20-100 employees, supplies a complete solution with lead management, analytics, reporting, and benchmarking. It also allows users to add customer support and marketing functionality.