I launched my own consultancy business working across retail, food and beverages in 2011. I worked with a global confectioner for two years before I decided to create my own brand. I saw an opportunity to introduce the concept of live confectionery making, incorporating a product range with wide appeal. Candy is a fun product and making it is hugely creative. In 2013 we opened our first store in Covent Garden. Our aim was not only to target consumers buying from us as retailers, but also to offer creative products for the B2B market. These are ideal for promotion and marketing. We have since developed a range of products, enabling our customers to make candy themselves in our candy class kitchen in Spitalfields.
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