Media events, globalization and cultural change: An introduction to the special issue

摘要

In 1992, the book Media Events: The Live Broadcasting of History by Daniel Dayan and Elihu Katz was published. Based on a number of preceding articles (Katz, 1980; Katz and Dayan, 1985; Katz, Dayan, and Motyl, 1981), the book conceptualized media events as a distinct area within media and communication research, an area that has to be investigated by crossing the empirical traditions of mass communication research and cultural studies. The ongoing relevance of this book is manifested by the simple fact that is still the main starting point for empirical media events research.