PAD YOUR BOTTOM LINE: Accessories are a great addition to your core business!

摘要

Being an independent footwear retailer is about so much more than selling shoes: It's also about creating an ambiance and selling an experience that cannot be replicated by scrolling down a list and clicking on a product. Adding some interesting accessories to your lineup of footwear makes you different from the shoe store down the street and gives you something to talk about on your social media feeds.Those accessories, which can be very little things, give great pleasure to your customers. They'll share their finds on their own social media and suddenly your loyal customer base is growing...