VIVENDI'S NEW VITALITY

摘要

From san diego to seoul, more than 4 million people shell out an average of $15 a month to wage battle against ores, trolls, and the undead in the megahit online game World of Warcraft. In France, cell-phone users pay $8.70 a month to watch TV shows on their handsets. Music lovers worldwide are spending more than $300 million a year to download songs, music videos, and cell-phone ringtones. After years of false starts for the industry, customers are finally paying for digital entertainment, wherever and whenever they want it. And guess who's cashing in: Vivendi Universal.