During the era of easy money, Discover Financial Services was dismissed as a second-rate credit card company that lacked the cachet and retail acceptance of rivals. Its profits paled next to those of titans American Express and Bank of America. The company's low-rent image was even lampooned on the Fox TV cartoon series Family Guy.rnDiscover, the sixth-largest credit card issuer, is the one laughing now. Earnings jumped 57% in the past fiscal year, compared with a 34% decline at AmEx and a $46 million loss at Capital One Financial. The company is trying to capitalize on others' pain to gain market share and boost its international presence. "This is the classic tale of slow but steadyrnwinning the race," says Dennis Moroney, a research director at TowerGroup.
展开▼
机译：在轻松赚钱的时代，Discover Financial Services被解雇为一家二流信用卡公司，缺乏竞争对手的声誉和零售接受度。它的利润仅次于美国运通和美国银行。该公司的低租金形象甚至在福克斯电视卡通系列《家庭盖伊》（Family Guy）中被嘲笑。第六大信用卡发行人rnDiscover现在是一个大笑。上一财年的收入增长了57％，而美国运通公司的下降了34％，而Capital One Financial的亏损为4600万美元。该公司正试图利用他人的痛苦来获得市场份额并扩大其国际影响力。 TowerGroup的研究主管Dennis Moroney说：“这是缓慢但稳定地赢得比赛的经典故事。
展开▼
