In China, Barbie's Reign May Be Short-Lived

摘要

Wanted: BFF; pretty in pink; not too trashy; lower-maintenance than Barbie. Must speak Chinese. Meet Princess Secret, would-be playmate to the children of China's growing consumer class, which increasingly demands better-quality toys at prices cheaper than foreign brands can offer. The doll's manufacturer, China Focus (Yiwu), is among Chinese exporters seeking a slice of the domestic market.