TOM RATH

摘要

Last year, Bob Lutz retired as vice-chairman of General Motors after a long and celebrated career in the auto industry. Earlier this summer he published a book titled Car Guys vs. Bean Counters. By mid-July it had climbed to No. 16 on the business bestseller list compiled by Nielsen BookScan, the source that book publishers themselves look to. Car guys or bean counters-care to guess which Lutz identifies with? Yes, he is a car guy. He likes chrome, fine-grained interiors, big rims, and the "wonderful high-pitched wail" of a V-12 engine.