What was the first cup of Starbucks coffee you ever had? It was in the Pike Place store in 1979. A French press of Sumatra. It changed my life. I still have a French press three or four times a day. What was the moment you realized that Starbucks was, you know, Starbucks? We opened our first store outside of North America, in Japan, in 1996.I really thought we might fail there. On the morning of the opening, people were lined up outside. A guy had slept there overnight; he didn't speak any English. We rushed him to the front of the line, and he said to the barista, in English, "Double tall latte." I knew then we were going to be a huge success.
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