Two years ago, Hothead Games was drowning. On March 1, 2012, Apple promoted the company's mobile game Big Win Soccer on its App Store-great news, except that Hothead wasn't prepared for the massive influx of visitors that followed. Within six hours, traffic to Hothead's servers spiked a hundredfold, says co-founder and director of technology Joel De Young. The company's software couldn't manage all the data from the crush of users quickly enough. Players experienced sustained game delays. As Hothead's user base ballooned from the tens of thousands into the millions, "it was like we were in the kiddie end of the pool, and we were thrown into the deep end," De Young says. Later that month his company managed to stabilize its service by outsourcing its database creation and storage. It hired Cloudant, a startup founded in 2008, which is using cloud technology to take a bite out of the $36 billion database market by managing enormous amounts of user information on behalf of other businesses.
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机译：两年前，Hothead Games淹死了。 2012年3月1日，苹果公司在其App Store的重大新闻中推广了该公司的手机游戏《大赢足球》，只是霍特黑德没有为随后的大量游客准备。联合创始人兼技术总监Joel De Young说，在六个小时内，到Hothead服务器的流量激增了一百倍。该公司的软件无法足够快地管理来自大量用户的所有数据。玩家经历了持续的游戏延迟。 De Young说，当Hothead的用户群从数万激增到数百万时，“就像我们处于游泳池的小家伙端，而我们却陷入了深渊。”当月下旬，他的公司通过外包数据库创建和存储来稳定其服务。它聘请了Cloudant，这是一家成立于2008年的初创公司，该公司利用云技术代表其他企业管理大量用户信息，从而从这个价值360亿美元的数据库市场中抢走了一席之地。
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